Tuesday 17 November 2009

CALVIN KLEIN PERFUME


IN 1994, Calvin Klein designed a fragrance that embodied, in its flat little
screw-top bottle, the disaffected, sexually ambivalent grunge youth of
the moment. CK One, with its unconventional black and white
advertisements filled with moping, androgynous models, was arguably
the most perfectly tailored fragrance ever pitched to one market
breaking industry rules and records, selling 20 bottles per minute at its
peak. A unisex brand that became the olfactory talisman of Generation
X, CK One was so authentically grunge it was carried in record stores
alongside albums by Nirvan







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